18 August 2025
Tough new measures to crack down on cowboy cosmetic procedures that have left people maimed, injured and in need of urgent NHS care will be introduced by the Government.
Only qualified healthcare professionals will be able to perform the highest-risk procedures, such as non-surgical Brazilian butt lifts.
These must be done by specialised healthcare workers working in providers that are registered with the Care Quality Commission (CQC).
The planned crackdown follows a series of incidents where people have had high-risk treatments from people with little or no medical training, leading to dangerous complications, permanent scarring and even death. These new rules will protect people from unqualified, rogue operators and reduce the cost to the NHS of fixing botched procedures.
The new measures follow growing alarm over unqualified individuals performing invasive treatments in unsafe environments - including homes, hotels and pop-up clinics. Many of these procedures are marketed as non-surgical but, in reality, are invasive and carry serious risks.
Other lower-risk cosmetic treatments - including Botox, lip fillers and facial dermal fillers - will also come under stricter oversight through a new local authority licensing system. Practitioners will be required to meet rigorous safety, training, and insurance standards before they can legally operate. Once regulations are introduced, practitioners who break the rules on the highest-risk procedures will be subject to CQC enforcement and financial penalties.
The Government also plans to bring in restrictions for under-18s on high-risk cosmetic procedures, unless authorised by a healthcare professional.
Through our Plan for Change, the Government is determined to bolster patient safety. These changes will ensure consumers can be confident the treatment they receive is safe and of a high standard. It will also provide business with better protections, enabling reputable and safe providers to be easily identifiable to patients.
Priority will be given to introducing regulations to restrict the highest-risk procedures first - such as fillers injected into breasts and genitals. A public consultation will be published early next year. This will seek views on the range of procedures which should be covered in the new restrictions.
While the measures are being developed, the Government urges anyone considering a cosmetic procedure to check their provider's qualifications and insurance, and to avoid treatments that appear suspiciously cheap.
The new regulations will be subject to public consultation and Parliamentary scrutiny before they are introduced.
The Government will also work closely with stakeholders to develop further proposals for consultation on introducing the licensing regime for lower-risk procedures to seek views on education, training standards, qualifications, infection control and insurance.
The Government's commitment follows a consultation on the licensing of non-surgical cosmetic procedures launched in September 2023, which received almost 12,000 responses. This was the first consultation on proposals for strengthening regulation in this space. The Government will run further consultations, as there are many issues to consider in designing the regulation which were not within the remit of this initial consultation. Read the full response to the licensing of non-surgical cosmetic procedures consultation.
The new measures will also be instrumental in saving the NHS money by reducing the work following failed procedures, helping deliver value for the taxpayer.
The measures come as the UK Health Security Agency (UKHSA), the Medicines and Healthcare products Regulatory Agency (MHRA), local authorities and the NHS continue to investigate after a number of people had adverse reactions following cosmetic procedures involving botulinum toxin.
(Source: Department of Health and Social Care, 6 August 2025)
See the full story for more information.
For information on age restrictions in England, see 'Botox and cosmetic fillers' (there is currently no equivalent legislation in Scotland or Wales).